Seeking natural colors for foods and beverages

  • PepsiCo
  • Responsive
  • Project Size Range : 50,000 - 250,000 €
  • Deadline completed
    The submission process for new proposals is closed. Proposals submitted before the deadline will follow the standard evaluation process.

Desired outcome

PepsiCo is evaluating different natural color ingredients and technologies to replace Yellow #5, Yellow #6, Red #40, and Blue #1 for multiple food and beverage brands in order to address consumer demand. Specific challenges are in the Red #40 (food) and Blue #1 (food & beverage) replacers.

PepsiCo

Solution Requirements

Please indicate whether your solution is applicable for foods and/or beverages.

FOODS: Seeking Yellow #5, Yellow #6, Red #40, and Blue #1 replacements

Must-Haves

  • Minimal flavor notes (can be masked or hidden by additional flavors/seasonings)
  • Finished product appearance must be like current products
  • Ingredient sourcing should be available in <8 years

Nice-to-Haves

  • Single ingredient solution
  • Not sensitive to oxidation due to O2 in air
  • No change over shelf-life (typical 3 month for snacks, 9 months for cereals)
  • Ingredient sourcing should be available in <3 years
  • Should not require special storage conditions (ex. refrigeration)
  • Preliminary stability studies with high heat

BEVERAGES:SeekingFD&C Blue #1, Yellow #5, Yellow #6, and Red #40 replacements

Must-Haves

  • Safe to consumer
  • No or minimal impact on flavor or taste of finished beverage
  • Stable at low pH (2.7-3.2) beverage at ambient for 6-9 months (Stable to light, heat, no sedimentation or phase separation, no or minimal impact on flavor/taste of finished beverage)
  • Stable after thermal process (approximately 200-205F for 33 seconds)
  • Stable in cold-filled preserved beverage application
  • Ingredient shelf-life minimum 6 months required
  • Economically feasible and robust supply chain

Nice-to-Haves

  • Ingredient has longer shelf-life (12 months or more)

Past work & approaches not of interest

PepsiCo has performed project specific assessments of natural color ingredient. Typically, these projects have short timelines and low ingredient costs. In 2020, PepsiCo decided to approach the project from an ingredient lens to help drive mid to long term research. Current work has focused on currently commercialized color ingredients produced at large scale. In the past, natural color ingredients have been explored via addition to seasoning, oil slurries, extrusion or into baked/fried products.

Ingredients must be “safe for consumption” and have path to regulatory approval in the US, Canada, and/or Europe. Otherwise, all ingredients are within scope.

Related Keywords

  • Colours, dyes related to Chemical Technology and engineering
  • Biological Sciences
  • Biology / Biotechnology
  • Agrofood Industry
  • Technologies for the food industry
  • Drink Technology
  • Food Additives/Ingredients/Functional Food
  • Food Processing
  • Food Technology
  • Food and feed ingredients
  • Food & feed ingredients
  • Consumer related
  • Food and Beverages
  • Health food

About PepsiCo

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $70 billion in net revenue in 2020, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Tropicana and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than $1 billion each in estimated annual retail sales.

About Open Innovation Challenges

Open Innovation Challenges on Agri-Food are directly posted and managed by its members as well as evaluation of proposals.

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You are not asked to reveal any confidential information nor provide any solution that is not protected at this point. You just have to provide non-confidential information. After submitting your proposal, the posting company will evaluate it and directly connect with you. This is when if there is an interest you would request to sign an NDA with the company to keep the conversation ongoing.
Never reveal Confidential Information that it is not properly protected.
There is no need to sign an NDA. You are not asked to reveal any confidential information nor provide any solution that is not protected at this point. You just have to provide non-confidential information. After submitting your proposal the posting company will evaluate it and directly connect with you. This is when if there is an interest you would request to sign a Non-Disclosure Agreement (NDA) with the company to keep the conversation ongoing.
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