Seeking Fabric Care Sustainable Chemistry Solutions
Ready to Market Technical Innovations and ProductsProject Size Range : 250,000 - 1,000,000 €
Innovation Need
Seeking Fabric Care Sustainable Chemistry Solutions
- The Procter & Gamble Company
- Responsive
- Project Size Range : 250,000 - 1,000,000 €
- Posted by
Desired outcome
60% of the total carbon footprint of the laundry product comes from what’s called “use phase”, meaning when we use the products to clean our clothes at home. The key culprit is the energy used to heat the water to wash clothes. Consumers in Europe for example, still wash their laundry on average at 42.6 °C and in North America, only 50% of loads with Tide are done in a cold cycle.
Tide and Ariel aim to lower the average wash temperature across key European markets by 5 degrees by 2025 and increase to 75% the cold-water loads done with Tide by 2030. These actions will help avoid 30 million tons of carbon emissions by 2030 – more than ten times that of P&G’s yearly global operations.
In addition to investing in educational consumer campaigns, P&G is innovating for even better cleaning performance in cold water. P&G is seeking innovative chemistry to help us reduce impact in the use phase (superior performance in cold water) and/ or ingredients with positive/ neutral carbon footprint impact.
Details of the Innovation Need
Relevant Areas/Spaces may include (but not restricted to):
• Efficient Laundry and Cleaning technologies like enzymes, and plant-based (bio carbon) alternatives that don’t compromise cleaning performance and are weight efficient reducing need for solvents and fillers.
• Carbon capture solutions and then C1-C3 transformation into new or current low footprint materials
Areas Out of Scope:
- Sophorolipids, Rhamnolipids.
Preferences:
- Approaches need to ultimately be economically feasible. This means they cannot be far higher than other offset approaches for CO2 reduction that are available
- Materials are readily biodegradable
- Materials and impurities do not pose CMR or vPvM concerns
Related Keywords
About The Procter & Gamble Company
An American multinational consumer goods corporation headquartered in Cincinnati, Ohio. P&G was founded over 180 years ago as a simple soap and candle company. Today, we’re the world’s largest consumer goods company and home to iconic, trusted brands that make life a little bit easier in small but meaningful ways. We’ve spanned three centuries thanks to three simple ideas: leadership, innovation and citizenship.
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Never reveal Confidential Information that it is not properly protected.
There is no need to sign an NDA. You are not asked to reveal any confidential information nor provide any solution that is not protected at this point. You just have to provide non-confidential information. After submitting your proposal the posting company will evaluate it and directly connect with you. This is when if there is an interest you would request to sign a Non-Disclosure Agreement (NDA) with the company to keep the conversation ongoing.
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